We have some news we have been quietly proud of, and it feels right to share it properly.

vagigi® Rose Intimate Wash has been named a Top 5 Finalist in the Intimate / Sexual Wellbeing category of the Clean + Conscious Awards 2026.

What are the Clean + Conscious Awards?

The Clean + Conscious Awards are one of Australia's most respected independent beauty and wellness awards. They exist to recognise brands that demonstrate a genuine commitment to conscious formulation, ingredient integrity, ethical values, and mindful product development — not just clever marketing.

Over 600 products are entered annually across all categories. Being named a Top 5 Finalist in any category is a meaningful recognition — not a participation award, but an acknowledgement that a product has been evaluated and found to meet a genuinely high standard.

For vagigi®, being recognised specifically in the Intimate and Sexual Wellbeing category matters. It is a space where formulation quality is often overlooked, where products are sold on fragrance and branding rather than what is actually in them. Being a finalist here means the people who evaluate these things took a close look at what we put in our bottle — and found it worth recognising.

What the judges look for

The Clean + Conscious Awards evaluate products across several criteria:

• Ingredient integrity — what is in the product, where it comes from, and what it does
• Formulation transparency — clear, honest ingredient labelling with no hidden blends or misleading terminology
• Ethical values — cruelty free, vegan, sustainably considered
• Packaging — the environmental and safety considerations behind packaging choices
• Overall philosophy — does the brand genuinely reflect conscious product development, or is it surface level?

vagigi® was developed over three years alongside a qualified chemist. Every ingredient was selected with sensitivity, pH balance and microbiome awareness in mind. The formula uses certified organic botanicals, plant-derived surfactants, and a naturally derived preservative system — no SLS, no SLES, no parabens, no synthetic fragrance. Packaged in recyclable glass, because glass is chemically inert and does not interact with its contents even in a hot, humid shower environment.

That is what this recognition reflects. Not a shortcut. Not a trend. Three years of refusing to compromise.

Why conscious formulation matters in intimate care

The vulvar region has thinner, more permeable skin than most other areas of the body. Products used here daily — their ingredients, their pH, their preservative systems — genuinely matter in a way that a hand wash or body lotion does not.

Women are increasingly looking beyond marketing language and reading ingredient labels. They are asking what synthetic fragrance actually contains, why a product needs parabens, and whether the pH of what they are using is compatible with their body's natural environment.

A healthy vaginal pH sits between 3.8 and 4.5. Regular soap can sit at pH 9 to 11. Every time you wash with a product not designed for this area, you are disrupting the very environment your body works to maintain.

Being recognised by an awards program that evaluates exactly these things — formulation thoughtfulness, ingredient transparency, packaging integrity — feels like validation of the work that went into building this brand the right way.

A note from our founder

"For years I could not find an intimate wash that felt truly considered. Not just low irritation, but thoughtfully formulated, transparent in its ingredients, and packaged with long-term stability in mind. So I created one. Being named a finalist in the Clean + Conscious Awards is a reminder that the decision to do this properly — to take three years, to work with a chemist, to choose glass, to say no to synthetic fragrance — was worth it. Thank you to everyone who has supported vagigi® from the beginning."

— Alexia, Founder of vagigi®

Shop vagigi®

vagigi® Rose Intimate Wash is available online at vagigi.com and in select Australian retailers: Go Vita Doncaster, Thursdays Child Byron Bay, and Night Owl Pharmacy Reservoir.